Our Purpose

We empower generations to explore the wonder of childhood and reach their full potential.

About Us

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. Our mission is to create innovative products and experiences that inspire fans, entertain audiences, and develop children through play.

Brand Portfolio

Mattel is home to some of the world’s most well-known and beloved brands, including Barbie, Fisher-Price, Hot Wheels, American Girl, Thomas & Friends, UNO and MEGA. Our iconic brands have been inspiring generations of consumers and have deep emotional connections with a large fan base of children everywhere.

Citizenship

We are committed to being a responsible corporate citizen and actively supporting the communities in which we live, work and play.

Awards & Recognitions

2025

Fast Company

Best Workplaces for Innovators, Brands that Matter: UNO, Hot Wheels

2025

Great Place to Work

Great Place to Work Certified: USA, IDN, MYS, AUS, VNM, THA, HKG

2025

Newsweek

America's Most Loved Brands

2025

Human Rights Campaign Foundation

Equality 100 | Leader in LGBTQ+ Workplace Inclusion

2024

Great Place to Work

Great Place to Work® Certified: USA, Hong Kong, Mexico, Brazil

2024

Fast Company

Most Innovative Companies, Best Workplaces for Innovators

2024

Forbes

America's Best Companies Mid-Size

2024

Newsweek

Most Trustworthy Companies in America, America's Most Responsible Companies

Equality 100 | Leader in LGBTQ+ Workplace Inclusion

World's Best Employers 2023

Great Place to Work® Certified 2023 - USA, UK, DE, AUS

Best Workplaces for Innovators 2023